The Top 6 Mistakes Freelancers Make When Trying To “Niche Down”

You always hear us preaching about “finding a niche to dominate”, but you just can’t seem to get traction anywhere. 

Why do some people naturally find a niche while others are stuck in a perpetual state of being a generalist?

In this episode, we dig into 6 common mistakes that hold people back from dominating their niche. 

In this episode you’ll discover:

  • Why you need to know where to put your fishing poles
  • How you could hurt your business by choosing a niche at the wrong time
  • How to use your skills to find the right niche for you
  • How (and when) location matters for the niche you pick
  • Why surrounding yourself with the right people is key to your success
  • How your messaging can affect your entire business
  • What effective messaging does for you
  • Why listing too many services on your site can be detrimental
  • Why every business needs a “movie trailer”

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Quotes 

“Everyone’s got 99 problems and a niche is usually one.” – Chris Graham

“You’re adding an unnecessary amount of friction to your life and to your business if you do not get your messaging right.” – Brian Hood

Episode Links


Websites

Filepass – https://filepass.com

456 Recordings – www.456recordings.com

Chris Graham Mastering – www.chrisgrahammastering.com

Chris Graham Coaching – https://chrisgrahamcoaching.com

Bounce Butler – http://bouncebutler.com

Courses

The Profitable Producer Course – theprofitableproducer.com

The Home Studio Startup Course – www.thesixfigurehomestudio.com/10k

Facebook Community

6FHS Facebook Community – http://thesixfigurehomestudio.com/community

Instagram

@chris_graham – https://www.instagram.com/chris_graham/

@brianh00d – https://www.instagram.com/brianh00d/

YouTube Channels 

The Six Figure Home Studio – https://www.youtube.com/thesixfigurehomestudio

Send Us Your Feedback!

The Six Figure Home Studio Podcast – podcast@thesixfigurehomestudio.com

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John Reuben – https://en.wikipedia.org/wiki/John_Reuben

Products

Muse 2 – https://choosemuse.com/muse-2/

Books

Good to Great by Jim Collins – https://www.amazon.com/Good-Great-Some-Companies-Others/dp/0066620996/

Built To Last by Jim Collins and Jerry I Porras – https://www.amazon.com/Built-Last-Successful-Visionary-Essentials/dp/0060516402

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Automatic Episode Transcript — Please excuse any errors, not reviewed for accuracy

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