You always struggle to make progress in your business.
Everyone seems to be against you.
You can’t hire anyone because they’ll never do it as well as you can.
You simply can’t bring yourself to leave the security of your day job.
These are all symptoms of negative mindsets that are holding you back from your full potential as an audio engineer and entrepreneur!
By working to defeat negative mindsets, you can be much more comfortable in your own shoes and teach yourself to succeed rather than waiting for someone to hand things to you on a platter.
Listen to this episode now to find out how you can identify and eliminate five different toxic mindsets that are ruining your chances of success!
In this episode you’ll discover:
- Why you need to work on eliminating negative mindsets
- Which negative mindsets might be affecting you
- How the “blue-collar” mindset can hold your business back
- Why outsourcing low-paying tasks can increase your hourly earnings
- Why reacting negatively to someone else’s success is a sign of a bad mindset
- How playing the victim will stop you in your tracks
- Why holding grudges steals your time and energy
- How fear negatively affects your business
- What mental blocks the fixed mindset causes… And why they’re wrong
- How Chris and Brian both overcame a fixed mindset to become successful business owners
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Quotes
“A victim mentality isolates you and keeps you rooted where you are. It’s tough to move, even laterally, with a victim mentality. You cower in a corner, ‘ugh everyone’s against me!’” – Chris Graham
“Every single shortcoming you have can be overcome if you’re willing to put in the work. But, before you even put in the work you have to have the mindset that it can work. If you don’t think it can work, you will sabotage yourself before you ever get any meaningful result.” – Brian Hood
Episode Links
Websites
456 Recordings – www.456recordings.com
Chris Graham – www.chrisgrahammastering.com
Filepass – https://filepass.com
Bounce Butler – http://bouncebutler.com
Home Studio Lessons – https://homestudiolessons.com/
Forbes – https://www.forbes.com/
Courses
The Profitable Producer Course – theprofitableproducer.com
The Home Studio Startup Course – www.thesixfigurehomestudio.com/10k
Facebook Community
6FHS Facebook Community – http://thesixfigurehomestudio.com/community
@chris_graham – https://www.instagram.com/chris_graham/
@brianh00d – https://www.instagram.com/brianh00d/
YouTube Channels
The Six Figure Home Studio – https://www.youtube.com/thesixfigurehomestudio
Send Us Your Feedback!
The Six Figure Home Studio Podcast – podcast@thesixfigurehomestudio.com
Related Podcast Episodes
Episode 1: The “Old Model” Is Dead – The Future Is In YOU And Your Home Recording Studio – https://www.thesixfigurehomestudio.com/the-future-is-in-you-and-your-home-recording-studio/
Episode 22: How Emily Got Hundreds Of Clients By Combining Two Passions To Create Her Niche – https://www.thesixfigurehomestudio.com/how-emily-got-hundreds-of-clients-by-combining-two-passions-to-create-her-niche/
Episode 78: Motivation, Mindset, And Getting Out Of Your Own Damn Way: With Andy J Pizza Of Creative Pep Talk – https://www.thesixfigurehomestudio.com/motivation-mindset-and-getting-out-of-your-own-damn-way-with-andy-j-pizza-of-creative-pep-talk/
Gear
MixPre 3 – https://www.sounddevices.com/product/mixpre-3/
Books
Misbehaving by Richard H. Thaler – https://www.amazon.com/Misbehaving-Behavioral-Economics-Richard-Thaler/dp/039335279X
People
Bernie Sanders – https://en.wikipedia.org/wiki/Bernie_Sanders
Andrew Carnegie – https://en.wikipedia.org/wiki/Andrew_Carnegie
Billie Eilish – https://en.wikipedia.org/wiki/Billie_Eilish
Rick Rubin – https://en.wikipedia.org/wiki/Rick_Rubin
Scott Doolan – https://www.spotlightnepal.com/2018/04/05/scott-doolan-became-first-australian-paraplegic-scale-everest-base-camp/
Emily Dolan Davies – https://www.emilydrums.com/
Sara Blakely – https://en.wikipedia.org/wiki/Sara_Blakely
TV Shows and Products
Peppa Pig – https://en.wikipedia.org/wiki/Peppa_Pig
Spanx – https://en.wikipedia.org/wiki/Spanx
Additional Listening
How I Built This – Sara Blakely – https://www.stitcher.com/podcast/national-public-radio/how-i-built-this/e/46340238
How I Built This – Jeni Britton Bauer – https://jenis.com/blog/listen-now-jeni-on-how-i-built-this/
This is the six figure home studio podcast, episode 96
[inaudible].You're listening to the six figure home studio podcast, the number one resource for running up profitable home recording studio. Now, your host, Brian Hood and Chris Graham. Welcome back to another episode of the six figure home studio
podcast. I am your host Brian Hood and I'm here with my bald, beautiful purple shirted
Cohost v One v only Christopher Jay.
Great. Hey, it's good to see you guys. I mean it's good for you to hear me. Yeah, yeah, I, I've pretty sure it's clip my clip, my pre-ap on that little yell there. It's okay because you have the mixed pre three from sound devices, which contains an internal limit. That's a gear slow alert. Yes, I that. So Chris, how are you doing? My Dude,
man, I'm freaking great. I have been, I went to 20 yoga classes this month. We're recording this in August and I'm like a yoga addict now. I like was in a class last night and I was like, I'm not going enough. I have not been going to enough yoga classes. Our longtime listeners know how big of an actual hippie you are. It's true and you just need to have like a personal blog called the bald hippie, the Bald Hippie, the big bold hippie. Yeah. Most hippies have long hair. I'm also a Germaphobe and cannot tolerate long hair because it makes me feel dirty. [inaudible] don't tell anyone that the tall bald hippie, the tall bald hippie. I thought I'm not supposed to have literal business names. Brian, what's up with that man, but you hated that.
I'm not talking about monetizing that. I'm talking about just having a blog about it. Personal blog, man.
Maybe I will. Maybe I will. I'll tell you about Petrouli and CBD
and vegetarianism of all those things that you embrace, which is hilarious actually. Not for Chili though, right? No, we don't do Petrolia. I don't. Let me hear those, so thank God I was going to judge you so hard. We do love the CBD and being pumped. Fine. Everyone does right now tie. There's a guy, his studio is named CBD CDB. I can't even say it. CBD CDB recordings and like, I'm like, dude, change your name. If you're listening right now, you're a great person, but CBD has taken over the minds of people. You can't be CDB recording, so just doesn't work anymore.
If we keep this in and don't edit it out, I'm sorry. If I were in your shoes and was listening to a podcast and heard that I would get all hot on my body,
I'd be like, Oh God, he's, I mean this is encouragement to change it. We might edit this out, I don't know. Or we'll just embrace it and roll on. Throwing our listeners under the bus, so sorry dude. He probably needs some CBD right now. Ooh, we should sell CBD on the bog, Dude.
A lot of podcasts have CBD sponsors and that's how I got into CBD CBD. Okay, let's do this. Maybe it gets edited out. Maybe not.
We're not going to edit it out because we're talking about CBD oil, but we're going to have a lot of people skipping through this section. Yeah, just skip ahead like five minutes and no, because yes, totally. [inaudible] is made from hemp, a k a cannabis, Aka marijuana. However, CBD doesn't get you high, but it does help significantly in a topical cream for pain and it's extremely relaxing. If you take it internally like with a gel cap or a gummy or now caveat, that's for some people don't do a damn thing to me so I don't even bother with it. Well we can talk more about that later. A lot of it depends on the dosage as well, so like, I dunno, it's a mysterious thing, but my wife and I swear by it and we're hoping that some day a CBD company will send us everything because we have a podcast so that'd be nice.
You know what your dreams might just come true one day, Chris. That'd be amazing. Let's move on to something that actually matters to our listeners. Our non stoner non hippie listeners that don't care about CBD oil or yoga or vegetarianism. Sorry James. Our editor is a vegetarian, actually Vegan. He's a Vegan. Okay. Get it right or pay the price. Brian, a hardcore vegetarian, vegetarian 2.0 so we've got to be careful about this sort of conversation here. I respect it all. Today's topic is one that we've talked about all the topics when we were out of topics to talk about, but we're going to go into depth. We're going really deep into this topic cause we're gonna have a two part series on this. Before I even tell you what this is, I just want to paint the picture of how important this is.
This is more important than your portfolio. This is more important than your website. This is more important than your followup emails. This is more important than Facebook retargeting. This is more important than paid advertising. This is more important than your audio skills. Yeah, this is more important than all of that. That is how important it says and this thing that we're talking about is your mindset. Before you turn it off. Let me explain why this is so important to you. This is the least sexy subject, but this is why I see anyone who fails. I'd say 80% of the time, if I have a conversation with the moon, dig into it, and Chris, you probably have a better idea that is because you do one on one coaching. I can trace it back to mindset totally. Well, and to hop in there on the coaching thing, when I started doing the business coaching thing, I thought I'd be like, oh, I'll just be talking about tactical stuff, how to build systems, how to do this marketing thing.
You know, no Duh, Duh, Duh, Duh, and I've been blown away that virtually every coaching call I've done has primarily revolved around mindset. Yes. The number one topic I talk about on a coaching call is addressing a mindset issue. Yeah. So if you go to the six figure home studio.com that's literally it. There's no other URL six figure home studio.com and you scroll to the bottom, you will see something where I'm talking about the home studio business hierarchy, and this is kind of a pyramid shape. There's a whole image that goes along with it. So is important that you go there and look at this, but at the very foundation of your business, the bottom of the pyramid, the foundational level is mindset. Like this is the thing that everything else stacks on top of. And if you have a Shitty Foundation,
a k, a shitty mindset, it is nearly impossible to build a stable, sustainable business on top of that shitty foundation. That is why it is infinitely more important than anything else that we talked about because you can have a perfect website, a perfect funnel. You can have perfect sales copy, you can have a perfect lead magnet or a perfect pricing. You can have perfect followup and perfect paid advertising. You can have all these things in place in a perfect way and your business can still fail because of a shitty mindset. And there are several different mindsets, negative mindsets that we're going to cover today. And then next week's episode, we're going to cover some positive mindsets that we are going to help nurture and talk about nurturing. So this week we're talking about things we want to eliminate next week, things we want to actually grow and nurture as far as our mindset.
Now these are fun to talk about because when I'm on a coaching call with somebody, and again, it's like a side thing that I do. It's not the main thing but it's a blast. I do it about four times a week, about four coaching calls a week with different guys, different girls and the mindset thing is fun to talk about because most of the time the reason they're having a systems issue or an advertising issue or a client issue is because there's a mindset issue that under girds that it's like the foundational problem in their business and it's a blast to talk about this because when you overcome a mindset it is like a like a negative mindset. It's one of the most wonderful like releases that you get psychologically. It'd be like, well I think a burden comes off of you and I recently had a massive mindset epiphany about something I've been doing totally wrong my entire life and there's a little bit of family issues here were my family struggles with this particular mindset and we're going to lead off with this one.
This first mindset is something we called the blue collar mindset and this is something I think you and I probably made up. I don't know if this is something that's known. It's definitely not a term a psychologist would use, but can you really quickly, before we actually talk through this story, can you talk through what a blue collar mindset is? Yeah, well I'm going to give you a really long explanation, so much for just a quick and dirty explanation to give some sort of context to the story. This one might be quick and dirty. I think I have to give the long road the scenic route, if you will. So I recently began reading a book and I wouldn't necessarily recommend this book. It's a very heavy, intense, almost like academic book, but it's hilarious and it's called misbehaving and it's by this Guy Richard failer.
Richard Faler is what you would call a behavioral economist. And I would sum up what a behavioral economist does as try to answer one question. And that question is, why do humans not act in their own best interest all the time? And this is a fascinating question because I see it in myself constantly. I always make decisions where I'm like, that was stupid. You know, we talked about this in terms of walking past a small pile of money to get to a bigger pile of money. We struggle with past that small pile of money because there's mindset issues at play there, but there's also part of the human condition that leads us to not even act selfishly in an efficient way. And a lot of times there's different things that come into play where you get focused on the immediate future and you don't look at the bigger picture. And the blue collar mindset, I have to say first and foremost that my dad's side of the family is extremely blue collar. I would say quintessentially blue collar and there are really positive aspects to that. So I don't want anyone to hear us saying uh, blue collar people that, oh, they're bad. They're not,
well, let me actually interject here. I don't know if this is a term used outside of America. So actually I want to make sure everyone's on the same page here. A blue collar job is like a mechanic or someone in a factory, someone, I guess in determined to be someone who wear like a jumpsuit that was like these blue colors and then they had a literal blue collar. Is that somewhat correct? Is there origination on that?
Yeah, and I guess you'd say the opposite of that here in the United States is white collar. So if you're like an executive or a manager and you wear a white collared shirt to work, you'd be called, you know, I have a white collar job. Yeah.
So the blue collar mindset, we're not trying to have a negative connotation to anyone that's blue collar, but there is a certain mindset attached with blue collar people that is not an entrepreneur mindset. And so in the context of what we're talking about today is it is a negative mindset if you're trying to be an entrepreneur.
Yeah, exactly. If you are trying to grow and gain your own freedom where you are, your own boss, a blue collar mindset is very challenging to get over. And I say that from experience. I have an intense blue collar mindset. My lawnmower is from 1998 is it a push mower? No, it is a riding lawn mower. It's an MTD with 26 and a half ponies baby. It's amazing. That is literally going to get you a gear sled alert but for some grass cutting here. So I'm prideful about my lawn mower and I called up MTD the other day. The company that makes it, cause I was looking for parts and they're like, oh you know what's your serial number? And they were like your mowers from 1998 they're like, no, give us your money. We're not giving any more parts. Come buy a new one from us.
Can, can we see it? How, how is it still running? So I fixed it myself. Like I get underneath it and I'm like, you know, fixing polies and changing the oil and putting new parts on to replace old parts. What a weird, bizarre thing to take pride in Chris. Like you never cease to surprise me. Well it's a blue collar mentality. This obsession with like, I'm not going to spend more money on a new lawn mower. Even if my lawn mower is a death trap, that will probably kill me cause I have a giant hill in my backyard. You ride this huge mower. It's like a 46 inch deck. See I'm so blue collar. You ride it down the hill and pray.
If you're listening in, it's sped up. You might've heard something that you didn't hear it. He said
T. E. C. K. D. E. C. K. Yeah. It has three blades underneath it. And here's why. Go into it. I'm arrogant about my lawn mower. I love that I mow my own lawn. Well, we've hiring a kid to mow the front of the lawn, but I'm mow the back, which hasn't been mowed in over a month. Don't tell my wife actually, she totally knows and she bothers me about it all the time. But so here's the thing. I'm reading the Richard Taylor's book and there's the story in Richard's dealer's book where he's talking to his neighbor Dennis, I think his name's Dennis. Dennis. Dennis, and Dennis comments to Richard. He says, man, I hate mow in this freaking lawn, and they're just like talking. They're doing the neighbor thing and Mr Thaler says, well, Hey, the kid down the street will mow your lawn for 10 bucks. Why don't you just hire him instead? And Dennis says, no, I would never pay $10 to have someone mow my lawn.
And Richard failers lawn was about the same size as Dennis's, and he's, and Richard Thaler said, oh, well we'll you mow my lawn for $10 then. And Dennis did not react well to that. Dennis got really offended. I was like, no, I will not mow your lawn for $10 and Richard landed the finish him blow gut, punch the punchline and said, well, what's the difference? You've valued your time at $10 by not hiring someone for $10 to do that thing. Yet you won't accept money for the equivalent value to do the same thing for somebody else. Chris, I think everyone's falling where you're saying, but just to kind of clarify this, to make it simpler for people to kind of grasp here, bring this back to the studio real quick. All right, so let's say that yesterday you edited drums for three hours and you did a really good job.
You're great at it, but here's the catch. A lot of people are great at editing drums and the going rate for editing drums is probably, I don't know, $15 an hour. You can probably find someone who's good at editing drums for 15 bucks an hour, so you just edited drums yesterday, you spent three hours, you could've hired someone for $15 an hour, but because you have a blue collar mentality, you want it to save that money. You were really focused on keeping that money for yourself. Tomorrow. Let's say someone calls you up and says, Hey man, I've got some drums that need editing. It's probably about three hours work. I'd like to hire you for $15 an hour. Now, for some of you and our audience, and no shame if that's you. Hey, that's a great rate. You know you're trying to get your start, go for it.
For many of you, you're making more like 30 40 50 60 $70 an hour and you would be super offended if someone offered to pay you $15 an hour to edit trumps. However you just edited drums the day before instead of hiring someone for $15 an hour, what is the difference? There's no difference. Here's the kicker. You would be offended if someone offered you $15 an hour because quote unquote, you're worth more than that. Here's the problem. You aren't, and the person who decided that you aren't worth more than $15 an hour is freaking you, man, Ooh, this hurts. It does. It pisses me off every, there is something
I do that someone else could do for much, much cheaper, same and I have like just diluted my what I am worth and it's no one's fault except my own. This is,
in my opinion, probably one of the more challenging things, at least personally than myself that we've ever talked about on the show and this stings, this stings and this whole idea, you know, we're really concerned in our industry about what we are quote unquote worth because what we're worth has some kind of, it's tied into our personal value. It's tied into this like spiritual, it's a big concept what you're worth and it's really easy to get offended when someone offers you quote unquote, less than what you're worth. Now you're can have a real [inaudible]
quick snarky response to somebody because you just got so offended. Oh, I'm not, I'm not going to do that. I'm insulted.
Super Normal to get offended and you're offended because they have taken you down a notch. They've said, no, no, no, you're not as cool as you think you are. He's, you're only worth $15 an hour. That's super offensive.
As humans, we like to progress to bigger and better things. It is real tough as a human being, especially as an American, to go back to something to a lower standard of living or existing or income. It's really hard.
So this is food for thought and this is going to be the most uncomfortable thing we talk about. I think in this episode. It's not. I assure you, well this might just be, this is the most uncomfortable for me. I'm arrogant about the fact that my mower still runs after 20 years and I know 21 years, I know my Grandpa, my dad's dad would be so proud of me. Here's the problem though. That's a blue collar mindset and it would be much smarter because here's the thing, like what's it cost someone to mow my lawn, $15 an hour, 20 bucks an hour. I could hire somebody. I make way more than $20 an hour as a mastering engineer and I make more than $20 an hour as a coach. And I have this opportunity, which is the bounce Butler thing and the home studio lessons thing. It's worth far more for me to put my time into other things than it is for me to put my time into. Oh I need to put a new belt on my mower and then mow it myself. Yeah, so
before I say what I'm about to say, I want to mention that I am just as bad or maybe not as bad as you, but I am really bad still with the blue collar mindset. It's certain things in my life. That being said, I was talking to my mom yesterday or this weekend. I went back home for my niece's one year birthday and we were talking through like lawn maintenance or something cause my parents have to actually, my dad moes the line, he just got a new riding lawn mower for the house and I was thinking through, I was like in my adult life I have never actually mowed my own line. Well you don't have a lawn. That's part of it. However, there was two years that I lived with a roommate in west Nashville. Why I was using this place that I'm in now as an airbnb.
Maybe it's three years and during that time over there we just hired a lawn guy to come every two weeks. Well that's because your roommate Brandon is a genius. Yes, yes, yes, yes, yes. So I will avoid it as long as I possibly can, but at the same time we made that decision both of us, cause we actually said I don't want to cut the lawn. You're not going to cut the line. And we are of time is worth way more than that. However, there's still so many things in my business that I haven't taken that approach on that I'm like kicking myself right now because I'm so smog about not cutting the grass. But there's like so many other things that are like a 10th of what my hourly value is that I'm still doing. And that's like that's, that is unacceptable. That is insane.
Yeah, it's very, very, very challenging. You know, my told my mom about this book I'm reading, I explain the scenario and my mom's an accountant and she also struggles with this. She would tell you she struggles with this. But as an accountant, it was fun to watch her process this because she's really good at mental accounting at like shifting value around in her head because she's like one of the best accountants in the state of Ohio. Therefore the country, she was telling me about how there's a lot of family history around this and that. Her grandma, my great grandma, who I knew pretty well, my wife actually, where's my great grandma's wedding ring? That was what I gave Alison when I proposed and she was telling me about how Ghana struggled with this, about how Ghana was worth a lot of money, tons of money, and would complain about like not getting this special deal at the restaurant and it would cost her an extra dollar.
And it's funny because Ghana, not the country, my great grandmother's name was Ghana, but her husband was like a money expert. So much so that the u s government sent him to Berlin after World War II and he created with two other guys, the Deutschmark, the new currency that Germany uses to this day, and he was so successful at it that Russia saw what he did and was like, oh no, you created a new, a new currency that is, that's way too capitalist and we're closing Berlin and you're going to have to airlift stuff in to Berlin from here on out. So it was like my great grandpa, his fault, because he was a money expert, he understood the way economies function. He understand the way currency works. So you would think that like in my family, at least on my mom's mom's side, that we would just be experts at this. But even there, there was a lot of inconsistency about like, oh, I'm so mad that I didn't get the dollar off my meal at the restaurant on the way to vacation. It'd be like, dude, you'll be okay. Calm down. Yeah.
Just to clarify, so people don't send us a bunch of messages that are hateful. They stop using the Deutschmark and 2002 and Nelson's 99 they've been using the euro.
Oh gotcha. Well until 1999 you can thank colonel Emory stoker.
So before we move onto the next mindset that we need to discuss and work on eliminating, I want to take a second to try to get someone hired here. I need a personal assistant. Anyone in Nashville, this goes hand in hand with what we were just talking about now because let me just tell you my situation. There are certain things that I'm really good at not being blue collar mindset about. One of those things is like car maintenance. My wife's car is broken down sitting outside my house right now. My car needs tires, rotated and balanced air put in it. I need like maintenance done on my car. I need like my back left window repaired and hasn't been done in months. Now
I'll do it for $15 an hour simply because of
me knowing that anytime I spend on that as time I can spend with my wife or my business. And so if you are interested in just doing mundane personal assistant type stuff for a fair wage and no offense to those, if you're taking on contact me, I'm not going to tell you how you can figure it out, but contact me. Let me know if you're interested. Move on. Chris, do you have any last little minute tips of things that we can talk about as far as getting past blue collar mindset other than being aware of it and understanding the mathematics behind it?
Yeah. Well you said something interesting just now that you understood that, hey, anytime I spend on this task is something anybody could take care of.
Yeah. Anybody can take my car to get the tires 10 balanced. Yeah. Anyone can take my wife's car to go get the engine fixed on it.
The opportunity cost. Yes. The opportunity cost for you is time on your business or now time with your wife. Yeah. When you are a young single guy, which is I think is a pretty sizable part of our audience and you don't have opportunity costs of, Oh, you could go hang out with your kids or you can go on a date with your spouse or Dah, Dah, Dah, Dah, Dah, Dah. It gets harder to think about this blue collar mentality because there's not a whole lot of immediate downside. Yeah. However, you need to think about if you're in a position where you can afford to pay someone $15 an hour, even a few hours a week to start with, and then you can turn around and make $25 an hour with the time that you now have left over, that is one of the paths to success. It's an important component to not dilute your time because when you look at your hourly, what you're actually making per hour, you have to average in how much you made for every hour that you worked. And if some of the hours you worked were only worth quote unquote $15 an hour, even if you had other hours that you're worth $100 an hour, you have to average those $15 an hour hours in and it messes up what you're worth and it puts a cap on how much you can make.
Yeah, so think about it like an investment because that is really what it is. You're investing 15 bucks an hour so that you don't have to do the work so that you can use that time to do bigger and better tasks that will immediately or eventually earn you more than $15 an hour if you don't handle it that way. If you just use that time to squander and play video games or to do something that is not a monetary thing or at least bring great joy to your life like a date with your wife or whatever or hanging out with your kids, then it's not worth the hiring out of things because a lot of people have more time than they have money so there is a slight balance to it, but you still need to have this sort of stuff in the back of your mind as you are building your business.
So let's move on now to our next mindset, our next negative mindset and that is the scarcity mindset. Scarcity mindset is everything being a zero sum game. One example would be if I'm recording studio, then I am competing with all the other studios in the city. They are all my competition because we're all competing for the same bands and so I can't be friends with them because if someone else is talking to another studio, I've got to make sure I win that client because then I won't get them. The scarcity mindset is one of those dangerous things because everything becomes a competition and an unhealthy competition and a scarcity mindset can lead to burn bridges between people that you really should have a good relationship with. How else would you define a scarcity mindset, Chris?
Well, scarcity mindsets. Interesting. I would say when you have a scarcity mindset, any one's success equals your failure.
Yeah, absolutely. That's a huge one is when you negatively react to someone else's success. Either you're jealous or it makes you feel like a failure, or actually that might be a different type of mindset. If you feel like a failure anytime someone else succeeds.
I think it's related. I think it's the same thing because it's the idea that, oh crap, they were successful and I could have had that success.
Yeah, so one area, I see this all the time as an entrepreneurs, I see people, a lot of people just come to me. We'll have lunches with people, or I'm just talking in hangouts or whatever, and people are talking about new businesses they're looking to launch. And one of the biggest things I hear from people all the time is you always get into this business. Then I started looking into it and there's already so many businesses that were successful and so I just decided not to and that's the scarcity mindset getting the better of you. People think that because there's already businesses that are already established, they're already further along than you, that you cannot start a business. That is the scarcity mindset holding you back from achieving what you want and it's the same in the studio world. People are like, I can't do my studio fulltime because there's already studios in my area that are already successful and if I would have started five years ago, I could have done it.
That is not the case. What I tell every single person that comes to me with that sort of mindset, especially for a new business where they back out of a potential business because it's already too crowded. To me when I see a lot of competition that tells me one thing there is demand for it and if there's demand for it then I want to be in that market. If there is no other business doing what you're looking to do out there, that is a horrible sign because there's no market for it. Nine Times out of 10 actually 99 times
101 of the things, you know, we try to be really careful to not get into politics. No we don't. We used to be talking about that. Come on. Well, I'm going to preface this by sharing a little bit about my own views here. Here comes capitalistic, Chris, here we go. And some ways I'm fiscally as conservative as they come, but when it comes to the social side of things, justice reform being one of those things, I am wildly liberal in the United States. We incarcerate people at five times the global rate. Think about that. So if there's a hundred people in America, five times more of them will have been to jail than the average of the globe, which is a problem.
And is there a way to say that would be if there's a hundred inmates in America, there's only 20 anywhere else?
That's an excellent way to put it. There's only 20 in the average country outside of America, which is because we in our country love to call ourself the land of the free. Not necessarily true though. That's debatable. I hope you're going somewhere with this. I am going somewhere with this, so I'm saying that if I were president, I would let 80% of our prisoners go, especially if they're nonviolent and I would move out of this country if you are president, so I'm excessively socially liberal. Stop prefacing whatever the fuck you're about to say and say it. Okay? I just want to make sure I don't have to Intuniv people. Bernie Sanders is an interesting case of the scarcity mentality. Okay. I like Bernie. I would rather hang out with Bernie than anybody else. However, Bernie loves to talk about the billionaire class. The pillion is, and here's the problem with that. This idea that the 1% is hoarding the money is a scarcity mentality because it presupposes that there's only a certain amount of money on earth. That's the only
point. You said that a lot of this, you just heard Chris Grams version of all the shit. He just said, please simplify it. Let me tell you the Brian Hood version of what he just said. Here's the Brian Hood version. I'm fiscally conservative but I am socially liberal and here's my example. I'm going to stop the voice cause I do have more to say. Socialists like to say that the 1% according all the money and that is a scarcity mindset period because that assumes that there is a set amount of money in the world and that the 1% is taking it all. That is not how value works. That's not how currency works. That's not how money works. And if you have that sort of mindset for money, the scarcity mindset for money, it is going to be infinitely more difficult to ever get out of the 99%. Yeah, that's our political rant and that's a lot less dancey than yours, Chris. I feel like I did a better job there.
Well it's funny cause like on the one hand I'm more liberal than all my liberal friends in many ways, but I'm also terrified to be seen as not liberal enough for some reason, which is its own weird thing.
You're an enneagram eight so you shouldn't give a shit about what anyone thinks about you. So that's a weird little quirky. Got.
Yeah, but so here's the thing. What I want to say about this is the value on earth continues to go up. You know, when I was a teenager, we had an a 32 inch TV in our basement and it was huge and it was for ADP, 480 pixels, I think squared or whatever. Now we have a 65 inch TV that costs less than the 32 inch TV and is so much better. I don't even know how many more pixels this thing has. And the thing that's important to underscore there, Andrew Carnegie. That's right, Carnegie, it's not pronounced Carnegie, it's Carnegie. What's funny is you used to say the opposite of that. I probably just messed it up. You did. But anyways, he says something really, really interesting. He said that what capitalism does is it makes available to even the poor that which was previously unavailable to even the rich. And so case in point, my 65 inch, 10 80 PTV, which isn't super nice, would've cost $1 billion when I was a teenager, it didn't even exist. Capitalism has created an incentive to drive the price down. And so value increases on earth because everyone is trying to make something bigger and better and improve the quality of life so that they get paid. So as value goes up, so does money because money is a proxy for value or to put it in audio terms, an analog for value.
Oh my God, I'm sorry. I'm so sorry. Let me tell a quick story. I didn't hear anything you just said Chris. I ignored it cause I was on Google trying to find a story that heard once. Then I thought it was a really good example of love it of what we were talking about. I don't know what you just said. It wasn't that good. Don't worry about it. Okay. Maybe we'll edit it out then. So it's really hard to grasp the concept of the 1% are hoarding on the money when they're really not. It's hard to grasp that concept of adding value and creating more value in the world. But I heard a story recently that gives you a better visual of that and it helps you remove the scarcity mindset, especially when it comes to money and it's not just money. We're focusing on money right now in the economy and we're getting a little too political in my opinion.
These are gray areas. There's a ton of different areas that you can apply this scarcity mindset to clients, relationships, popularity, quality gear. But so coming back to this, to put like a clear thing on what we're talking about here, creating value specifically, if you take a piece of steel, the value is what? What do you think 30 pounds of steel costs are? 10 pounds of steel. Unfortunately, I'm not blue collar enough to know the answer to that. Let's say a pound of steel costs 10 bucks or something. It sounds about right. Yeah. So you take somebody who has forged in shape that in to like some sort of Insane Samurai sword, they have added a ton of value and so when they sell that same pound of steel in the free market, they're going to get maybe a thousand maybe $10,000 for that same pound of steel they have just created. They just generated new value in the market. Same pound of steel. It's now worth 10,000 instead of $10 that's cool. And there are millions of ways this looks throughout the market, not just with raw materials, but if you take for example music, you are taking raw materials, which is a guitar, a Bass, a thousand dollars drum set, a thousand dollar Bass Guitar, a $20,000 studio and you're putting out millions of dollars, potentially millions of dollars of recordings out into the world at a high end studio.
Look at Billie Eilish. Perfect example, home studio, her and her brother hanging out in the bedroom making jams. They've created value.
Let's just look at like a producer out there, someone who is like the top of the game, who is like the highest earning producer right now in recent times, probably Rick Ruben. Sure. I don't know. I don't know this world well enough. I'm very biased and like the producers that I follow, let's just look at Rick Ruben. You could say that he's the 1% hoarding everything or you can say that he is someone that has created a massive amount of value in the market and has probably wisely invested in as well. Hopefully he has got a house in Malibu. Probably that's what everyone else on, like the Wall Street protests, he would be considered the 1% so just think about that next time you have this scarcity mindset. Think about that sort of illustration of adding value in very few circumstances. Is there a limited number of something, even in an area where there truly is a limited number that is a zero sum game in your area and your clients and you're all competing for the same clients. Really though you can't all service those clients at the end of the day, you're not fighting each other. You can still have a abundance mindset we'll talk about next week and not have a scarcity mindset. And even if you lose a client, it's
still going to work out better for you if you didn't burn that bridge with your competitor. Yeah, and so I would say two things to that. One, we're in an interesting industry as far as the recording studio revolution goes. What percentage of earthlings would you say want their own record? It's gotta be 100% it's like 25% of Americans want to write a book. Their desire is to write a book. I'm sure there's a large percentage of people in the world who want to put out their music in the world. Yeah. There's plenty of value there. And this is tied into the blue collar mentality because the blue collar mentality is terrified of leaving money on the table, and that makes it really hard to leave that table to go get more money. Yeah. They're scared to let go of money. That's the big thing. Scarcity and the blue collar mentality, both of these mentalities are rooted in Fomo, fear of missing out. That's the common thread that they have.
Yeah. So I'd actually say that blue collar mentality or blue collar mindset that we just talked about before is a result of the scarcity mindset, which makes it really scarcity mindset is the core issue here. So let's move on now to our third mindset, the third mindset that is detrimental to your career. The third mindset that we need to work on eliminating, and that is something called the victim mindset. I like to call it the victim mentality, but we looked up the definitions of mentality and mindset. Basically the same thing. I'm going to call a victim mentality because that's what I've always caught it. But this is a mindset. This is a state of mind that you are constantly and if you have the victim mentality, and I'm going to try to sum it up with some things I've seen, I've even seen in our own community, which is a bummer, but I've definitely seen it in other communities and I've seen it and students, I see it everywhere.
I see this all the time and this is the mindset of that type of person. This is what's going through their head. Oh, everything always goes wrong with me. I'm always the victim in the situation. People are trying to hold me back. If only this would happen, I could be successful, but you know what? I'm never going to be successful because of these circumstances. Point a point B, point c and because of these three things, I just can't do this. And also my significant other just left me and so now I can't do this because I'm so sad. Like victim mentality is toxic,
super toxic. Back to this Fomo, scarcity, blue collar thing, but this idea of, oh, somebody else who does the same thing I do just got a client. Oh they took it from me. No they didn't. Most of the time. And even if they did, letting that seep into your soul and thinking about, oh, someone did something to me. No, it's limited my potential. That's bad news, man. You've got to get over that. The victim mentality I would say is almost probably and certainly more toxic than a blue collar mentality or a scarcity mentality because a victim mentality isolates you in a, keeps you rooted where you are. It's tough to move even laterally with a victim mentality. Cause it's just like you cower in a corner and like, oh I'm, everyone's against me.
Here's one of the biggest dangers of victim mentality. And to me this is the most potentially offensive one for people because there's so many people that I see. They have this mentality and they're going to see this section of the podcast as an attack on them because they had the victim mentality. If any of this offends you, by the way, you probably have the victim mentality. So if you're easily offended, you probably had the victim mentality. But let me just sum this up real quick. The biggest issue with the victim mentality is it constantly puts your fate in the hands of some external source. Oh, so if it's someone else's fault, it is some health condition that you have. It is some external factor money, time, your family, your kids, your day job, something else is holding you back from actually doing something. And so therefore you have no chance of this.
Now there are some circumstances where this may be true, but playing the victim is still not helping you at the end of the day. And this can always be changed. So I will add a caveat that there are truly victims out there for sure. But I don't know if I've ever seen someone that I would say has the victim mentality that was truly a victim. It's almost always someone that is just bitching and complaining about whatever scenario that life has dealt them. And furthermore, it's usually a direct result of some action they took that backfired on them. It's almost always their fault.
Well, and here's where it gets intense and uncomfortable. I've experienced this in my own life as a little kid. It's really easy to take on that victim mentality and here's where it gets really scary. How many of you have ever fancied yourself the victim and kind of liked it? It gave you an out give you an excuse. Oh, it wasn't my fault. This guy came against me. Uh, wasn't my fault. This person, you know, oh, they treated me a certain way and they really took the wind out of my sails. It gives you a little rush because you are now not responsible. You feel like you are owed something [inaudible]
and when you are owed something into somebody's entitled, that's the word. You are entitled to some sort of repayment or apology or some sort of thing from that person that makes you feel good.
Yeah. Here's where it gets really scary when your soul is infected. When this happens is that you feel like a victim and then you feel justified. In doing something, Ooh, we're calling out like the nasty shit here, but when you feel like a victim and you're like, well, they stole from me, so it's okay that I steal this when no one's looking.
Yeah, that's one right there. It can really go down this really dark hole and it can lead to a lot of burn bridges and it can honestly make you look stupid publicly. I see this on Facebook all the time because anyone that sends me a friend request, I used to just accept. Now I don't because I'm not on Facebook really anymore except for our community. So if you sent me a friend request, my bad, I just don't accept them anymore. But I rarely do. At least there actually is this
scarcity issue at play there. You only have 5,000 friends you can have on Facebook. So
yeah, so again, victim mentality, I see this all the time. Someone will do something to a person and then that person will post a long post on Facebook, either passive aggressively or just aggressively calling that person out. That sort of stuff makes me laugh so hard, but it really comes down to the victim mentality. I was wronged by this one person, so I'm going to put them on blast on social media. That makes you look weak, that Burns a bridge, and if you have a business, no one wants to hire you now because you're petty.
Yeah, it's not a good look. The pull, the victim card, it's not a good look at all. Nope,
so this is actually one of my absolute biggest pet peeves is when I see people with a victim mentality because they refuse to look at anything that could solve a problem. All they want to do is paint the picture of how they're the victim and they usually expect someone else to fix the problem. It's someone else's thing to fix. It's not their fault. They can't do anything about it in their minds at least, and so therefore they'll just wallow in sorrow until someone comes along and rescues them. That is not the way the world works, unfortunately.
Yeah. I think one of the things that's valuable here, we've talked about opportunity cost a lot recently on the show. You have to consider what's the opportunity cost of spending time playing the victim card and man dude, I am not innocent when it comes to this victim card. I have mightily struggled with this to be really transparent. You know, in the past like I had worked as a worship leader at churches, this is years ago and it went poorly. Promises were made and promises were broken and I really struggled to get out of that mindset and to not obsess about like, oh he was wrong and he black and it really filled up a lot of my life with time that could've been used elsewhere. It stole energy for me that could've been used for other things and I wish I had just had a switch in my brain that topically record could be like, I don't ever want to think about this thing again, flip it cause it's a waste of my time and I'm just wallowing in victim mentality when Wally is this term a pig wallows in the mud. He gets down in the mud and just rolls around in, it gets all stinky and stuff and just stays there. Don't wallow in a victim mentality. And I'm preaching to myself for much more recently than 16 years ago.
Yeah. And this is also, even if you truly are the victim of someone else, you still can't let them live rent free in your head. Oh. When you just wallow in what someone has done to you, you're now letting them affect you after the fact. No matter what they did to you, they still are affecting you after the fact because you can't let it go. And so I'm not saying that they're justified or whatever they did to you and whatever they did to you wasn't absolutely wrong or maybe even horrible, but the fact that you still let it stay there day in, day out, it became your identity. Yeah. Becomes your identity. And because you refuse to release it and move on, they are living rent free in your head and you're letting it hold you back from actually accomplishing what your goals are. So it's doing even more damage than was originally done.
Yeah, man. Super, super terrible mindset to live in. Toxic. Yeah. Toxic. Absolutely toxic. When we live in a world where a paraplegic who, I don't know what happened, I don't know how he lost the use of his legs when he was born or some crazy accident, but it's easy to, if you have a hand dealt to you like that, you can play the victim your entire life. Or you can do what Scott Dolan did from Australia and he summited Mount Everest in a wheelchair that is someone who did not let victim mentality hold him back his entire life. And when I see people like that, I can't let some insignificant thing hold me back either. I see people with way less than that. Let victim mentality keep them from succeeding. I love that. So hats off to you, Mr you get the six figure home studio. Salute to Scott Dolan.
Speaking of Dolan, that reminds me of a friend of ours, Emily drums. Emily Dolan dailies. I just mastered a song for her dad and it's going to be in Peppa pig next year, NY. So Emily, our community member, she was actually the first person to join the profitable bruiser or fun fact and a fricking great interview. That episode with her was awesome. Yeah, she's back in episode 22 where she talks about how she got hundreds of clients by combining two passions to create her niche. Her Dad's the creator of Peppa pig. Yeah. In fact, super fun. Yeah. He's been labeled as subversive in China because Peppa pig is incompatible with communism, which is super cool. I would love to be like banned in China. Seriously. The six figure home studio podcast banned in China. All my gosh, is our podcast legal in China. I don't know how you check that stuff.
If you're in China and listening to our podcast and breaking the law, please let us know because that would make us feel good. I have a student who's from China or he's in China now. He's from Atlanta, so I'll ask him if he can access our podcasts over there. I would doubt it. I'm not going to say a name for obvious reasons. Let's move on to our next negative mindset that needs to be eliminated. That is the fear mindset. It's fear. Mindset is an intense one. We were talking about this idea before we recorded the episode and the way we summed it up was a fear mindset is always playing defense and never playing offense or playing too much defense and not enough offense. We would bring that home for the recording studio world by saying if you're obsessed
that no one steals your ideas or that no one steals your clients. Instead of going out and collaborating with people and creating new ideas and finding new clients, that's a problem. I've had people that
want to bring in an idea to me from their business and just chat about it and like get my input on something they haven't even created yet and they asked me to sign an NDA and for those who don't know, it's a nondisclosure agreement. It's like a legally binding document that says I will not
[inaudible] or idea or tell her anyone about their idea. There is so few instances of anyone ever stealing an idea to where like there's no need for this sort of stuff and what ends up happening is people do all of these weirdthings like make you sign an NDA and they have this. It's a scarcity mindset really, but it's this fear thing holding them back from actually moving forward because they're trying to play defense all the time.
One of the great ways to look at the fear mindset is this defense versus off offense idea and to make it really crystal clear, the opportunity cost of playing defense is that you aren't playing off fence office in 2019 is the way to go. There's a great saying that if your ideas are good, you'll have to shove them down people's throats. This idea is that there's so many more ideas than there are executed ideas on earth. Calm down.
That's why I laugh. Anytime someone asked me to sign an NDA, I'm like, your idea's not that special. I'm so sorry. It's all about execution. Ideas are nothing. Ideas are a dime a dozen, but executing on that idea, that's what creates a successful business. And that's why I laugh at the NDA thing. But anyways, move on.
A victim mentality is not being able to get over the fact that someone took something from you or did something to you. A fear mentality is not being able to deal with the possibility that somebody might do something Yucky to you in the future. Yeah. So if you're the type of person that has binged every one of our episodes and still hasn't taken steps to building your studio or leaving your day job or doing something scary, fear mentality is holding you back. Steve driving in your Honda civic from 1991 looking to use the [inaudible].
Are you trying to like call out that one person who's freaking out right now if there happens to be a Steve driving that one car? Yeah.
Oh my gosh. I'm going to keep saying Steve and I'm just hoping someday someone's going to be like, what was actually happening to me? They're going to get offended because they're like, Whoa, to throw me under the bus. Dude. Like, but again, if you have a fear of mentality issue, then you let it hold you back from ever taking opportunities like the guy who refuses to ask the girl out his entire life and gets friend zoned. Instead of getting past the fear and facing rejection, you'd rather have a life of not having ever known if you could have made that work. Instead, you just avoided it your entire life. Well, this comes back in a heavy way too. We talk about funnels on this podcast all the time. This idea that if you want to have a successful business, you need to have way people that are leads than our customers.
If you want 10 customers, you probably need a hundred or more leads. Fear keeps people from doing this essential thing to grow any business in any industry because if you are a frayed of rejection, you will never put yourself in a position to take any risk to potentially land a customer if it involves a potential rejection. Yeah, being an entrepreneur, I think if you look at the original definition, which I'll try to pull up as I'm talking, but I probably won't successfully do the definition of an entrepreneur, is someone who takes something of little value in one area and moves it to an area of higher value. Sure, that's maybe that's creating value, but here's the definition on Google. A person who organizes and operates a business or businesses taking on greater than normal financial risk in order to do so. See, I totally disagree with that definition.
Oh, adamantly. Well, let me just say this, whether you disagree or not, I agree with that because no matter what, by being an entrepreneur, you have taken on some amount of risk. It's on your shoulders. Now you are the captain of your ship instead of the CEO. You're not just collecting paychecks and we argue about this on episode one of the podcast where we talk about like if you have a day job, you have one source of income. If you have a recording studio, you have hundreds of sources of income. That is the counter argument, but it still takes getting past a fear in order to do so because you don't start with hundreds of clients. You start with one and then you get to and then you get three. And so as you build that up, you have to face down the fear that it won't work because there's going to be fear of rejection.
There's going to be fear that maybe the client stopped coming to you. There's gonna be the fear that maybe you ruin your reputation in some way and then you can't get any more clients in. Once you leave your day job, you have to take one foot out of that into your business and now you have both feats in your business. So it's a scary thing. And all I'm trying to say and everything that I'm saying right now is that the fear mindset will constantly hold you back because like Chris said earlier, you will be constantly playing defense. And if you play defense, you cannot win a game. I think as we close up this fear topic, I want to call out just one of the coolest ladies on earth. Her name is Sarah Blakely. Sara Blakely did something really interesting a number of years ago. Sara Blakely invented spanx and since 99% of our audience is men, you guys don't know what's banks are and I barely do either.
I know what they are, but I think must been probably know what that is. It's kind of like a stretchy, like makes you look slimmer. S stretchy pants thing. Anyways, Sara invented these. Everyone thought they were stupid. She got a manufacturer to manufacturer them for them and then she got a deal that I want to say Macy's or Nordstrom or something and it was like a experimental like, hey, we'll put a couple in the store and see if someone buys them. So what Sarah did is she wasn't happy with how many people were buying her product. So she walked into the Nordstrom that was selling it and without talking to the manager, she set up an aisle end cap at the checkout of the register. She moved stuff around in the store to try and sell more of it without permission. She did not have a fear mindset.
No. She had this like I'll ask forgiveness rather than permission and she went in and tried to make something happen. They sold a crapped on the spanx and now she is a billionaire. She's awesome. forbes.com has her on the billionaire list, so she is an incredible success story and I don't know her full story, so there could be some stuff in there that's not great. I don't know. It could be a full American dream type story with no negative things in there. So whether you agree with her business and her model or not, that's not the point. The point is she would have never become a billionaire ever if she struggled fear mentality or if she didn't at least get past. Everyone has fear. I'm not going to diminish that. We all have fear, but courage allows you to still have fear but still take steps.
If you guys want to hear more about Sara Blakely, check out the how I made this podcast with Guy Raz. There's an episode, we'll link to it in the show notes. That's just incredible how I built this as like he interviews people who have built really successful businesses and it's exactly what it sounds like. They explain how they built it. It's dope. I got to watch the Janie Britton Bauer episode recorded live, Jenny Britton Bauer as Jenny's splendid ice creams. It's just one of my favorite things on earth. Ginny's from Columbus and that they recorded it here and it was so fun. You know, it's an NPR podcast. How I built this. Oh, it's so good. Just Google it. You'll find it or just look on it on your podcast app. So let's move on to our last mindset that needs to be absolutely destroyed. We're going to destroy all these mindsets.
This is the fixed mindset. So just to recap, we had blue collar mindset, scarcity, mindset, victim mentality, or victim mindset, fear, mindset. And then our final one here is a fixed mindset. Chris, what does a fixed mindset and how does this play into everything? We talked about this with Andy j pizza on episode 78 Andy J pizzas next door. Yeah, he shares an office with Andy. Just if everyone's listening and doesn't know what the hell that even means. Yeah. I've got my studio in the House and I've got an office down the street. It's fantastic and it lets me separate a place to work on my business from the Dojo. That is the mastering studio. Yes. Anyways, Andy talked about fixed mindset and fixed mindset is this idea. Let me give you an example. When I was in elementary school, my teachers told me that I wasn't very good at writing and I said, oh, I guess I must not be good at writing, and years later I still believed that I was not good at writing because someone told me at one point, you're not good at writing, so a fixed mindset can come because someone told you something and you believed, well that can't be changed.
This is inherent to who I am. Or it could be that you thought at one time you're like, oh, I guess I'm just not good at writing. And then you believed that you figured, Hey, I can't grow out of this. This is part of my makeup, part of my DNA, and that's some frickin bullshit. That's not how humans work. Human beings are the single most creatures of all time. We live on the equator. We live in the Arctic, we live in Europe, we live in China, we live on islands. We even freaking live. There are humans who live on houses that are built on stilts in the ocean and they jump out of their houses into the ocean, swim under the water, catch a fish and eat it. We are wildly different in different parts of the world because we're adaptable. So when someone says, I'm just not good at writing, I'm just not good at business.
I'm just not good at marketing. You're a freaking human. Humans adapt. It is literally what we do. Fish Swim, birds fly. Humans adapt. Yeah, that's a great rant right there. You even got me encouraged. If there's something in your life that you feel like you're bad at, it's because you haven't worked on it. You haven't put in the work, you haven't put in the effort yet, and if you fully believe that you cannot change something about yourself other than like your height, obviously certain physical attributes but not all physical attributes. By the way, if you constantly believe that is a fixed thing about you that you cannot change, that is the fixed mindset and that is detrimental to your business for obvious reasons. If you feel like you can't get any better at marketing, you'll constantly sabotage your marketing attempts or you won't do it at all.
If you feel like you can't improve your ability to talk to people, your social skills are bad, you will constantly sabotage any ability to connect with people and a one to one basis or in a group basis. It's really hard to run a studio without social skills, by the way. So if that's one of the things you have a fixed mindset on is I'm just an awkward person. I'm just shy. I can't get past it. Stop. You can, you can adapt. I love this man. I think one of the reasons you and I get along so well is it some point over the past 10 years or so, we both had a fixed mindset epiphany and we learned that we could change and that we could grow and then we could self-educate. I think for both of us it had a lot to do with reading.
I picked up for our work week and was like, oh okay, good things in books. Interesting. I'm going to make more money cause I read this and I'm going to learn these new skills. One of the reasons you should read, one of the reasons you should listen to podcasts, one of the reasons you should know a little bit about human history is that humans adapt. You can see, wow, a lot of people, oh he was terrible at this and now he's amazing at this. How did that even freaking happen? Humans are amazing if they don't have a fixed mindset. Through my four years in high school, I had a 1.9 GPA. I had 1.8 freshman year. Oh Nice. How did that average out for the whole four years though? 2.7 probably 2.8 okay. It's not that I had a 1.9 GPA. I was not popular. I was this weird metal kid in a preppy school and I had a southern accent just like everyone else in my school. You would not think that I would be a cohost on a podcast that has thousands of listeners and
I shoot videos and I talk to people and I'm like a person that likes to talk. I love to be on camera and he's a public figure. You could say that, and I've built my own businesses and I've done a lot of work and learned a lot of things. All my teachers back then actually did what most schools don't do and they said, Brian, you get bad grades, but you're a smart boy. If you would just apply yourself. If I wouldn't have listened to that sort of thing, my entire, cause my parents were great about fostering me. Not having a fixed mindset, but a lot of parents, a lot of schools, a lot of different people. It depends on who you're surrounded with in your life. A lot of them people will absolutely foster a fixed mindset and they will tell you that this is just what God made you lock.
This is just the cards you've been dial and you're going to have to learn to live with it if that's what you're told your whole life. It's really hard to get past this fixed mindset, so I really have a lot of empathy for people who grew up and it's similar story mind, but a different outcome because they were stuck in this. I'm always going to have a 1.9 I'm not going to go to college and we go to a trade school and we got a blue collar job and I'm going to just work for my living every day. Trading dollars for hours. If that's you. Absolutely. I understand why you're there, but just know that that is not how it has to be because you do not have fixed skills, especially in business, especially in business. Everything you can adapt in every single thing related to business. Every single shortcoming you have can be overcome if you're willing to put in the work. But before you even put it in the work, you have to have the mindset that it can work because if you don't think it can work, you will sabotage yourself before you ever get any meaningful results. Preach freaking love this man. So think about that guys and girls, fish fly, fish fly. Wow. Birds fly,
fish swim. Humans adapt. So whether you're thinking, well, I dunno, I'm just not a very good reader. That's a fixed mindset. Also, you can listen to audible.
I was about to say, usually there's a work around to, here's the thing also with fixed mindset is sometimes it's better to find a work around than to fix the problem
sometimes, and that's one of the things that's so cool when you start to read history is you learn about people who had an issue and who worked around it, and I was debating whether to share this or not. I'm not a doctor, nor do I play one on a podcast. But I was diagnosed with ADHD at a young age and I was medicated saying they tried to put me on Ritalin in third grade and I hated personal decision. I hated being on medication. I hated it because it made me someone I was not, it normalized me to act like all the other kids. I felt that it made me less creative. One of the things about having an issue, and you know we talked about a paraplegic. If you only have one working arm, let's say only your right arm works. I'm never gonna be willing to arm wrestle you because your right arm, your one right arm will freaking demolish my wimpy right arm because I got two arms and I use them about 50% of the time.
And the thing about the fixed mindset that's so interesting is if you can find ways to work around let's, you do have some serious issues like a learning disability or even a physical disability. You can develop superhero powers in other areas when you're forced to use those in other ways. And that's one of the ways that people grow and become amazing individuals is because something weird happened to them that made them different, that made their experience different. I don't know if you guys know this, but as far as back to American presidents, a ridiculously high of American presidents had a parent die at a young age, ridiculously high. It's multiples beyond what's normal in our society and what happened to these guys? Hopefully girl someday soon. What happened to them was a terrible thing happened to them. They worked through it and they've developed superhero abilities like Batman, like Batman. Exactly. Batman. Lots of parents was both parents and they began to serve other people and developed skills that nobody else had and coping mechanisms that nobody else had. And I would definitely say the same as true for me though in a much smaller regard in that my add is much to my benefit now it's a superhero ability and I can think in weird creative, disparate ways and pull bizarre ideas out of my bum that I wouldn't be able to do if I didn't have add. I'm so thankful for my disability.
So one final story of this fixed mindset and honestly this story kind of goes hand in hand with fixed mindset and victim mentality. The team leader for one of our teams in the accountability accelerator bootcamp, one of the things we do just a few times a year, one of the team leaders of that is blind and he has a successful recording studio and he's built a website. He's got like a studio, I don't even know how it all works, how he does everything. He does like a screen reader of some sort. Like I would love to actually pick his brain on how he makes everything work. The key is, first of all, he probably has better hearing than any of us because the adaptability factor, when you don't have sight, your other senses are enhanced, but at least to some degree like you have to listen for things more closely than someone with vision. But second of all, like he has worked around all of those things to make it work for him. He didn't just say, I am blind so I can't do anything that requires seeing a screen. And half of the things we do every day requires a seeing a screen and yet he still makes this work. So that's just one of the things that I like to think about when you have some sort of thing holding you back from being as good as someone else. No, you can just find a work around.
Love it man. So as we kind of wrap up this episode, I want to share one story about my kids. Kids are amazing to watch because they're a pure version of our own psychology. They've got a little less baggage, just a little easier to tell what's going on upstairs. And particularly my daughter in Nora who has a huge crush on Brian. Brian is like her favorite person. She's adorable. She's so cute. And a Nora is interesting. She's three, she's a girl. Obviously sometimes a Nora starts to be what we would call Yucky to herself. And my other kids have gone through phases like this as well, where will happen to them and they'll run into the room. And then you can hear themselves talking.
No, they were mean to me. They took it from me.
You know, like you can hear them whining and talking to themselves in the background and we tried to be really sensitive that when we hear this that we try to address it. We go into the room and I say, a Nora, I love you and nobody is Yucky to Maya. Nora especially you. This idea of she's being Yucky to herself. That's against the rules in the Graham household when it comes to these negative mindsets, especially I would say the victim mentality, the fear mentality and this fixed mentality, stop being Yucky to yourself, man. Stop giving yourself this weird self-talk thing where you say, ah, this happened to me and it sucks. Yeah, this did happen to me and it does suck. Where you start to agree with yourself were more than one person starts to be home is a feedback loop. You get this weird feedback loop where you start to agree with yourself on these negative things. Watch out for that. That's super dangerous. That's super toxic and you aren't adaptable human and you can overcome it and turn that into a superhero. Power Fish,
swim, birds fly. Humans adapt. Love you guys. Have a good day. Hi, bye. See You tomorrow.
[inaudible]so that is it for this episode of the six figure home studio podcast. Join us again next week, bright and early 6:00 AM next Tuesday morning for the next episode in the series where we'll be talking about the positive mindsets that we need to build and foster in our lives in order to succeed, thrive, grow our businesses, and ultimately have a happier life. I just want to take a second to thank everyone who's been listening to this podcast nonstop for the last however long we've been doing this 96 episodes now. We keep having best months ever. Our last two months, July and then August. We've had best months ever for the podcast and we continue. We just continued to grow so we couldn't do that without our listeners. So thanks for checking this podcast out. If this is your first time, this is not your first time. Thanks for continuing to put up with Chris and I in all of our shenanigans and Chris's bad puns. Until next time, thanks so much for listening and happy hustling.
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