How To DeF*ck Your Marketing Message With A “Before & After Transformation”

Think fast: Can you tell me what your business provides in 20 seconds or less, without fumbling your words or pausing to think?

If not, how do you think you come across to the person you just met if you can’t even clearly articulate what it is that you do?

You have to be able to help your client see how you are the bridge between where they are now and where they want to be. 

Listen now to learn how you can DeFuck your marketing and finally get your clients to understand the value you bring to their lives. 

In this episode you’ll discover:

  • Why you need to show to leads that you can bridge the gap they need to cross
  • How to help clients visualize that bridge
  • Why descriptive words need to be universally understood
  • How to use examples to market to leads
  • Why every studio owner needs a great elevator pitch
  • Why studio websites should never list more than 2-3 services
  • Why FOMO is a terrible reason to offer a service
  • How to avoid diluting your message in your branding

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“What I wanna see is that they double their income in a year.” – Chris Graham

“All this to say, show… don’t tell.” – Brian Hood

Episode Links


Filepass –

456 Recordings –

Chris Graham –

Bounce Butler –

Digital Marketer Podcast –


The Profitable Producer Course –

The Home Studio Startup Course –

From Shit To Gold –

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6FHS Facebook Community –


@chris_graham –

@brianh00d –

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The Six Figure Home Studio –

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Automatic Episode Transcript — Please excuse any errors, not reviewed for accuracy

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