Last week we talked about essentials for your marketing plan. We talked about eight things many people skip – before they complain that their efforts

When I talk to most people about their marketing plan, I hear stuff like this constantly… “I’m going to focus on networking as much as

I’ve lost track of how many times I’ve seen threads in forums and Facebook groups devolve into chaos over one topic: free work. Some people

With unprecedented amounts of businesses shutting down worldwide, it’s time for us to talk about business basics. For a business to make it through tough

“What should I name my studio? Should it be my personal name or should I pick another name?” People ask me questions like this at

Think fast: Can you tell me what your business provides in 20 seconds or less, without fumbling your words or pausing to think? If not,