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Learn How to Create Full-Time Financial Stability From Your Home Studio

(In An Increasingly Saturated Industry)

  • Do you want to quit your day job so you can focus on your studio full time?
  • Do you struggle to stand out from your competitors?
  • Are you willing to put in the work to achieve full time financial stability from your home studio?

 Hi, I'm Brian. I've been running The Six Figure Home Studio for more than six years, and I want to be your guide through this entire process. 

This Is The Beginning Of The Rest Of Your Career – Why Not Do What You Love For A Living?

You know when you happen to have a conversation with someone that seems like perfect timing? Well, that happened to me last week.

I was chatting with a struggling home studio owner over lunch, and his story was one that a lot of people will resonate with.

As this was a private conversation, let’s call him Bob. In a moment of absolute word vomit, here’s what he had to say:

“How the f*ck am I supposed to stand out from the oversaturated home studio world and get bands excited to work with me? How am I supposed to juggle a day job, a family, a studio, and a social life all while getting those 'Final FINAL MIX 3.5’ tracks to that local band who won’t stop changing their minds? All this, while somehow finding time to actually do the stuff that needs to be done to find more clients and turn my home studio into a legit business.”

The thing about Bob is that he can actually provide a better quality recording than his local competitors, but he has no idea how to find clients that are willing to pay a fair rate for his quality of work.

On the rare occasions Bob manages to find a decent band to work with, he feels like the only way to set himself apart from his competition in the area is by dropping his rates.

Even with these lowball rates he’s STILL struggling to find artists who will work with him; and the few projects Bob does win end up earning him less than minimum wage.

Once Bob actually gets a band into the studio, he's good to go. His recordings turn out great, his clients are happy, and he enjoys the process.

If any of that resonates with you, the rest of this is definitely worth the read. If not, go back to counting your massive stacks of cash, because you obviously don’t need help.

If You Ignore Your Problems, They’ll Just Multiply

The more we dig into Bob’s story – and other stories just like his – it’s easy to uncover a layer of problems that have been steadily piling up over the years.

  • He started his career off in a massive hole of debt from his student loans for an audio engineering degree.
  • His rates are so low that he’s basically working for minimum wage.
  • His work-life balance is totally screwed.
  • He has zero business knowledge or skills.
  • He has zero financial knowledge.
  • He has no plan.

Bob was fighting a slow uphill battle, and it was causing him to put off the things he KNEW needed to be done, which just added more stress to his life.

After working eight hours a day, he just had no energy left to ‘deal with’ the business tasks that were piling up from his studio.

His instinct was basically to ignore these problems in the hope that they would go away. Not a good idea.

This Is A Trap We Can All Fall Into

It can be so easy to cruise through life on autopilot and ignore our problems in the hope they they’ll magically disappear.

Unfortunately, the results from ignoring your problems are exactly what you’d expect from this sort of response. They don’t go anywhere and eventually they get worse.

The bottom line is this…whose fault is it?

It’s honestly not Bob’s fault. Nobody sat him down and explained how all of this works.

Nobody taught him what to do or how to get out of this cycle, and the biggest problem is he’s not alone in this.

The vast majority of us are basically just musicians who fell into this because of our passion for the studio.

Very few of us went to business school, have any sort of formal business training, or have experience running businesses in the past.

Even those who majored in audio engineering know they don’t teach any of this stuff in college.

The result is that many of the people who are fantastic inside the studio, let the “business stuff” hold them back from success.

“How are we supposed to figure this stuff out if no one is teaching it?”

There are plenty of business blogs out there, but they all talk in business jargon that sounds like another language. Why spend your time reading that when you can troll gear forums for yet another review about the newest compressor or preamp?

As creatives, it's extremely easy for us to focus on our craft and ignore the business of running a home studio.

But hey, there’s bliss in ignorance...right?

Wrong.